See every stunning detail Films and shows come alive on the Hisense 50U7QFTUK 50″ Smart 4K Ultra HD HDR QLED TV. From an explosive, blockbuster action movie to the latest BBC documentary, experience every detail in striking 4K – four times the resolution as Full HD. You get a wider range of colours with the QLED display – over a billion in fact – bringing colours closer to reality. HDR technology provides vivid colour and contrast, delivering the brightest whites and darkest blacks. Perfect for seeing every polar bear against the ice or the vibrant greens of the jungle.Feel immersed in the soundFor rich and lifelike audio that matches the picture, the Hisense U7QF features Dolby Atmos virtual surround sound to get you totally immersed in your entertainment. Sit back on the sofa and hear the sound of rainfall as it trickles down beside you. It sounds so real, you might want to check your ceiling for a leak.Alexa voice remoteBuilt-in Alexa will help you control your TV just using your voice. Tell Alexa to play your favourite show or get the latest news and weather reports. You can also control other smart devices, such as lights, around your home.________________________________ Please note: Freeview and some apps & services are only available in the UK. Apps & services may be removed or no longer supported by third party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available.